1.Would you optimize my whole website?

The SEO Program includes study and analysis of the website architecture, design and other sections and recommendations are made in order to make the complete website more search engine friendly. The SEO however is carried out for up to 15 webpages. This would include Meta tags optimization, SEO Copywriting, anchor text optimization etc. You can get additional webpages optimized at an additional cost.

2.How long does keyword research take?

Keyword research process takes about 4 working days.The keyword research process includes study of the target audience, the ranking capacity indicators, search trends and behavior of the target audience along with the analysis of the search terms/ keyword phrases that fit your business model. The most apt keywords are then selected along with your consultation for optimization.The selection process involves objective and subjective evaluation of keyword phrases based on business focus and ranking capabilities and selecting the high-yield keyword phrases.

3.Will I need to change my website design?

Usually, the aesthetics of a website are not hindering factors.
If required, however, we suggest solutions to the client along with the reasons for carrying out the required change. An example of what might be required to be done is placing of website links in text if they are image links with no text alternative.

4.Will you optimize my Meta tags?

Yes, amongst the other optimization variables, we would also be addressing the Meta tags including title tag, description tags, keyword tag, alt tags etc.Among the over 100 different variables that qualify as the on page ranking factors, Meta tags are also given due importance.

5.How many search engines do you submit to?

We submit to all important free search engines. In order to get your website submitted to the paid search engine listing like Yahoo, Looksmart etc., you can opt for our PFI (Paid For Inclusion) services.The free search engines we would be submitting your website to are listed below:

Google
MSN Search
Yahoo Search
AltaVista
ExactSeek
Scrubtheweb
Alltheweb
Searchhippo
Onseek
DMOZ
Websquash
Netnose
Mixcat
Walhelo
Surfgopher

6.What is beta submission and how does it help?

Beta submission is a term used to express the action of submitting the website to search engines for crawling prior to optimization. There is a considerable gestation period between the website submission to the free listing search engines and crawling by the search engine.If the website is not yet listed or picked up by the search engine, beta submission becomes very relevant. Submitting to the free search engines brings the website in the radar of search engine crawlers.

7.Is SEO more effective or Link building?

Actually SEO and Link building are complimentary to each other. SEO, as a concept, usually includes addressing Link building to boost your website's PageRank. Specifically speaking, website optimization addresses the on page factors whereas Link building addresses off page factors critical for your website's overall ranking.In most competitive industries, on page factor improvements or link building cannot get you high ranking individually. The on page and off page factors dove tail into a common search engine algorithm contributing their weights in ranking your website well. A well thought out SEO strategy addresses both on page and off page factors.

8.Can I find out my competitor's traffic?

It's impossible to find out how much traffic your competitors get unless they somehow have their log file statistics out in the open. Sites such as Alexa.com can give you some comparative data, but they will never give you the exact amount of traffic that your competitors receive. The only sites you can get that info from are those to which you have log file access, or those on which you have installed some tracking code. Nobody can just install this sort of thing on their competitors' sites, as they'd need server access to do so.

9.How do I know if my SEO was successful?

In most cases your enhanced website traffic will more than please you about the success of the SEO efforts. If the enhanced traffic has performed better than your PPC (pay per click) spends, amortizing the SEO costs over 1 year, you could say the SEO was a success. It may not be possible for us to evaluate some figures thus related; we therefore post the comparison between pre?optimization ranking and post optimization ranking report to demonstrate the success of our SEO effort.

10.How do you track ranking of the website?

We run a ranking report before website optimization at the start of the project. This is done to assess how your website ranks before our efforts and also to ensure that the current high ranking of specific keywords is preserved in our optimization process. The report indicates ranking of various URLs of your website with major search engines.