All search engines do not
give very high prominence to the Meta Description Tag
and may generate a description on the fly while listing
your web page in SERP. However, in some search engines,
a good Meta Description Tag might help a page to rank
higher for your targeted search terms. This holds true
for Flash, Frame or All Image sites that have no content
as well as some high importance websites, where the
search term is not found in the text. In such cases,
some search engines pick up the exact Meta Description
Tag and display it in its SERP, just below the Title
Tag. Hence, it is important to write a crisp and enticing
Meta Description Tag that includes your important keyword
phrases and manages to interest your user, thus making
her click on your entry. |
