| Let
Others Know You Exist !! |
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| Affiliate Marketing |
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| In an Affiliate Program
all you have to do is send visitors to your affiliate
web site by placing a text link or banner on your website
and receive a commission on each sale, without the complication
and expense of selling anything yourself. Instead, you
earn a commission for generating a sale. Affiliate
programs, also known as Referral
Programs, Associate Programs, Profit Sharing
Programs or Reseller programs, give affiliates the ability
to create an online business selling thousands products
and services. |
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| Affiliate programs
are generally offered by sites selling goods or services,
although some affiliate programs reward other types of
transaction such as getting a visitor to sign up for a
free newsletter, or a download.
Some affiliate programs pay per lead rather than per sale,
in other words, you bring them a prospective customer
and they pay a fixed fee for the chance to market to that
customer. |
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| Types of Affiliate Programs |
• Pay per sale: If a visitor purchases after been diverted from your site, you will get a commission.
• Pay per lead: You get them a customer who shows some interest in the product, then you are paid.
• Pay per click: You will be getting commission on all the visitors coming from your website.
• Two-Tier: An affiliate
programme may have two types of paying method.
More if the visitor makes a sale and less of the visitor
just visits through your website. |
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| Benefits of Affiliate Programs |
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| Affiliate Programmes
are extraordinary beneficial. They are your workers who
are always busy in generating money for you. There are
few aspects that makes this money making more easier. |
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• Write a few articles and provide a few links to some affiliate programme of the same theme. You just need to drive traffic to your affiliate site.
• You don't have to find or deal with brokers, wholesalers, inventory, process orders, shipping & handling, customer service, tech support, handle returns, warranties, employees, etc.
• Your site will keep earning money while you are away. |
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| What you should know about |
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| 1. After you join an affiliate program, you will be given a specially formatted URL that you would be using to link to the affiliate provider's site. |
| 2. This will enable the affiliate provider to monitor traffic to your site and pay according to the type and agreed upon affiliate program. |
| 3. Affiliate programs vary in terms of overall trustworthiness, commission, statistics, the amount of help that the merchant site offers in marketing the products or services it sells, and so on. |
| 4. By thoroughly understanding of an affiliate program, you'll minimize the risk of not getting paid - and maximize your earnings. |
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| Offering your own Affiliate Programme |
| Lets look at the picture from other side. If you have a product for sale on your website, Affiliate programmes can enhance your sales. Followings are some general factors that can affect your affiliate programme. |
1. Always study your competitors
strategies and always start in a better way.
2. Be honest and pay your affiliates well for their efforts.
3. You will lose affiliates to your competitor if you are paying less commission.
4. Make your affiliate program more lucrative.
5. Affiliate programme are an excellent choice if you offer a product that is paid for on a residual basis such as web hosting or access to your membership site.
6. If possible, make your affiliate program two-tier.
7. Provide your affiliates with lots of sales items that they can use to successfully |
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| promote your products. Some items you could offer your affiliates: |
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i. e-zine ads (sponsor ads, classified ads, 2 liners)
ii. signature file ads
iii. sales letters/solo ads
iv. brandable ebooks
v. sample recommendations
vi. email courses
vii. your articles that they can reprint with their affiliate URLs in your resource box |
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8. Be quick to respond to your affiliates' emails.
9. Follow up with your affiliates with tips and strategies that they can use to increase their commissions.
10. Reward your top affiliates with higher commissions and bonuses.
11. Arrange an affiliate's newsletter.
12. Track your affiliates' sales accurately.
13. Participate in affiliate marketing forums.
14. Include your signature file that promotes your affiliate program, and always follow the rules of the forums you join. |
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